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Let’s start with A for asparagus…

Fresh. Crispy. Tender and sweet. With vegetables this good, your customers will be sure to get their five a day. From crisp bell peppers and cucumbers, to convenient options like bagged and ready-for-snacking sugar snap peas and ready-to-cook greens.

Did you know?

California growers produce almost two-thirds of the fresh tomatoes grown in the United States—planting 30,000 to 40,000 acres each year!

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Fresh Picks

Asparagus

Crisp, fresh asparagus on display is a perfect impulse item for shoppers looking for delicious veggie options for dinner. Promote with special pricing and add signage with preparation tips and enticing recipes. Asparagus is crisp and fresh served raw with dip, sweet steamed with butter, or fragrant chopped in a stir fry.

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Broccoli & Cauliflower

Broccoli and cauliflower are perfect meal-time staples and healthy options for crunchy, delicious snacks. Offer these cruciferous beauties in bunches, convenient crowns, and flavorful tenders.

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brussels sprouts

Brussels Sprouts

Brussels Sprouts are gaining popularity in recipes and on restaurant menus—properly prepared, this nutrition-packed veggie is sweet and delicious. Our Brussels sprouts are trimmed closely so they’re ready to rinse and cook. Feature this crucifer with recipe ideas—they’re wonderful roasted, added to a sauté, or boiled until just tender.

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Corn

Sweet corn has long been a favorite for families. Promote corn year round and bring back summer—choose from bulk corn, or options including microwavable ears in a handy caddy. Individually wrapped ears are perfect for healthy lunches at the office or dinner-for-one.

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Collard Greens

Greens & Cabbage

Leafy greens and cabbage are all the rage among health-conscious shoppers. Take advantage of greens’ popularity by displaying these superfoods prominently, with tips for tasty soups, salads, smoothies, and more. Choose bunched greens, plus a variety of bagged, ready-to-use cabbage and greens including kale, mustard greens, and more.

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Peppers

Dry Vegetables

Offer a wide assortment of dry vegetables, including peppers, cucumbers, squash, and eggplant—common staples for shoppers versed in veggies. Take advantage of the trend toward healthy snacking—offer ideas such as bell peppers sliced with ranch dip or cucumber slices with salt and pepper. Choose bulk options, or our innovative packaging options including tri-color “stoplight” bell pepper packs.

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Tomatoes

Tomatoes are as loved as they are delicious. Offer these red beauties in bountiful displays, near salad greens with bottles of dressings available, or maybe by the sliced breads as part of a sandwich-fixings display. Shoppers will rush home to make amazing salads and sandwiches, or halve tomatoes and roast them to sweet perfection.

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Green-Beans

More Fresh Picks

Leafy greens, French green beans, and sugar snap peas—add variety and abundance to your fresh produce section year round.

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